The Women of the T3PR Conference

The Technology Section of the Public Relations Society of America (PRSA) held its annual T3PR Conference in NYC on June 9. I attended for the first time and this year's program confirmed that I'll attend again. The event was well planned and attended by a variety of PR professionals in the technology field. There were a number of prominent speakers from the tech and social media field present, but what amazed me the most is that half of the speakers were women. I was super excited when I realized that a full day of tech talk would include women!

I've blogged on several occasions about the need for more women involvement in the tech field. And I fully believe providing PR representation to a tech company equates to working in the field. As a PR professional, you have to fully understand how a client's business works before providing them with publicity services. My final count consisted of eight women who presented at the conference.

I have to recognize Sandra Fathi, Debra Dixon and Robin Lane. These three women served as Co-Chairs of the event. Each has a unique background in the technology field and due to their efforts, the conference went on without any major hitches. Other speakers included: Beth Murphy-Senior Director of Marketing and Communications for Digg; Dawn Marie Yankeelov-President of Kentucky based ASPectx; Shonali Burke-Owner of Shonali Burke Consulting; Caroline McCarthy-Staff Writer for CNET; and Deirdre Brenkenridge-President and Director of Communications at PFS Marketwyse. Most of these women are active on Twitter. I encourage you to reach out and thank them for their work in the technology field. T3PR Twitter updates are also available. Start there to find out what was discussed and consider attending next year. You'll certainly see me there.

Women, start making your Moves today!